Miami has long been a key point in the international expansion of activity Luis Pineda . The now jailed president of Ausbanc saw in the capital of South Florida an ideal gateway entry to the United States and Latin America, and it chose to expand its publishing business and holding events. However, its recent entry into prison, accused of using the entity defense banking users for extortion is making its initiatives in the city begin to totter.
From about ten years ago, Pineda edited from Miami magazine “Money Market USA» , a monthly publication aimed at the business world that says distribute 30,000 copies Floridians Miami-Dade, Broward and Palm Beach, much of free. The US is, along with those of Colombia, United Kingdom and Venezuela, one of the four editions outside of Spain of “Money Market”, one of the major publications included Ausbanc Editorial.
based in the financial district
“Money Market USA ‘is made from an office located in the Brickell avenue, the financial district of Miami , which has four time employees and several collaborators. According to sources consulted by ABC , person responsible for the recruitment of local advertising, although the agreements with large Spanish banks with a presence in Miami traded for different editions magazine from Madrid.
in fact, one of the alleged practices by which the High Court has taken to prison on a provisional basis Pineda is obtained under duress advertising agreements with banks in exchange for offering positive through their media image. However, a spokesman for “Money Market USA” says ABC that in this publication “always” has been made work strictly “journalistic” and that it will “continue working as before now “.
However, the magazine has been taking care of the organization of another major activities of Luis Pineda in Florida, the fair ConsuMiami , which is presented as a point meeting between employers and their clients. This year would reach its fifth edition and was scheduled to be held on 18 and 19 May at the Hyatt Regency Miami in downtown city. However, sources consulted say that this week, coinciding with the imprisonment of Pineda, has been reported from Madrid’s decision to suspend.
The fair had the support of the city council of Miami, in addition to the Miami Dade College , and its official program appeared logos of more than 50 companies as participants, led to larger by three Spanish banks settled in Florida.
public relations
Luis Pineda used to show off an intense public relations work in Miami, spreading through their media contacts with relevant characters the city. In this regard, recently he exhibited support ConsuMiami the rector of Miami Dade College, Eduardo Padron, and the achievement of an agreement with this institution to present letters of Miguel de Cervantes .
he also boasted of having “organized” the journey that the mayor of Miami, Tomas Regalado , made last October to Spain, where he met with his Madrid counterpart, Manuela Carmena, held a meeting with businessmen at the headquarters of the CEOE and visited various places in Andalusia and Castilla y Leon, including Santervas de Campos, the small vallisoletano town where the discoverer of Florida, Ponce de León was born.
Tomas Regalado said ABC that trip to Spain -in which he was accompanied by his wife “paid it all Ausbanc” that provided the tickets and coupons for hotels, so that your municipality came out “free”, he said . Acknowledges that it was “a very interesting visit,” in which Pineda was shown to have a “very friendly” relationship with the rulers of the different locations that it took.
As for support for ConsuMiami , he said that when Pineda presented the project five years ago, since the city was supported because “there was no fair consumer” and believes that previous editions have been “very successful”. “We said we loved that project, but never asked for nor received money from the city,” only symbolic support, he said.
To Regalado, news arrivals now from Spain are “a surprise” and was unaware so far practices which accuses him Pineda. “He never thought there was any doubt about its management,” he said.
On the other hand, the president of Ausbanc came to receive in 2010 the award for “Entrepreneur highlight of the year” of influential Chambers Latin Trade (Camacol) , based in Miami.
When collecting the award on May 29, 2010, at the gala dinner of the XXXI Congress Hemispheric Camacol Pineda said in his speech: “from Money Market and Ausbanc what we seek, what we fight for, back to home, back to consumers . For democracy in this magnificent consumers choose. You choose because vouchers, because you work, because you strive, not corruption, not by the underground support occult forces “
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