The Collaborative Economics is a recent phenomenon, complex and transversal, global reach and growing economic importance. The combination of ancient economic forms, as gift and the most recent, or barter, as compraventa- with a constellation of disruptive, technological, economic and social innovation, is generating major changes in the functioning of markets worldwide.
broadly, you can define the Collaborative Economics as all economic and social activities in which agents put assets disposal, property or underused services, without transferring ownership in return or not a monetary value, through participation in non-anonymous digital platforms and in particular using the Internet.
How the initiatives are geographically distributed in the region?
Brazil, Mexico, Argentina and Peru are leading in the number of initiatives Collaborative Economics, accounting for 69% of the total number of responses.
This is a very young ecosystem, the vast majority of initiatives have been created in the last 5 years. The speed of technology adoption in recent years and popularization of the platforms to structure traditional trade relations are an important launching pad for these initiatives, generating multiple alternatives as emerging real examples and roads of this type of initiative .
the sectors in which initiatives
operate the predominant types of sectors in the activities of the current initiatives suggest a reality where the main buyers are companies seeking access to and space on the one hand, and individuals seeking efficiency in transport and accommodation.
These brokerage platforms are the easiest to organize, already known for its nature, with clearly organized substitute services. Other more complex forms of Collaborative Economics as training or exchange, workbenches and alternative currencies are much less represented. Require maturity potential users that does not seem still exist in these countries.
the activities that facilitate
the first and most effective manifestation of Collaborative Economics is economics rental: access for rent property before tied to property or provided by a more traditional industry. The analysis reflects this reality. Markets ideas (training, marketing companies) and exchange of goods or direct selling them in alternative formats form the bulk of initiatives not directly linked to the economy of the rental.
the potential for job creation
64% of initiatives have ten or fewer participants. He’s talking about small, close to self-employment organizations, and since most, as we shall see, do have an impact -have profit on revenue of participants- can contribute to the generation of a tissue micro-based Economy collaborative that will grow the knowledge, experience and success stories needed to be born and grow an industry.
Brazil, the leader in the region
How different is the leader of the other players? For its relevance in terms of number of initiatives (30% of analyzed), it is important to understand how different. The language and market size effect also make their initiatives are partially protected from the rest of the environment.
But also make them more conducive to the entry of international players, facilitating the knowledge and confidence of the user. As for the type of transaction the result is very similar, the rent is still first among the most facilitated transactions, which responds to the greater knowledge of such models.
what are the sectors relevant activity
the market size is again very important in understanding what activities are relevant: gains much importance tourism and creating exchange markets. The sense of group collaboration and sharing seems to start to become more relevant and about to displace the rent economy represented by transport, which is still in first place. Still, however, does not appear certain types of more complex transactions such as banks time or alternative currencies, which seem to indicate a greater weight of community in the motivation of the user.
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