Tuesday, October 25, 2016

The annual sales of Apple fall for the first time since 2001 – Expansion MX

MEXICO CITY (Expansion) –

net sales of the company fell 9.02% per annum in the quarter ended September 24, 46,852 million dollars, according to the report the company released this Tuesday.

That means that the annual income fell for the first time since 2001, highlighting the market downturn of smartphones and the more intense competition, especially from rival chinese, noted the Reuters news agency.

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In 2001, the company recorded a drop in their sales for two quarters in a row. In the second quarter of this year, reported a low of 19.17%, to 1,475 million, compared with the same period of the year 2000 and in the third quarter reported a decline of 22.45%, to 1,450 million dollars, according to the historical reports of the company.

The company also reported Tuesday that it sold 45,513 million iPhones in the quarter ended September 24, beating the average forecast of analysts, which was 44.8 million, reports Reuters.

however, it was the third consecutive quarter in which Apple posted a decline in sales of its iPhones. A year ago, Apple sold 48,056 now million units of its flagship phone.

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sales of iPads are also still low with only 9,267 million units, compared to 9,950 million sold in the previous quarter.

The company also reduced its quarterly gain an 18.96% due to lower sales of iPhones, according to the agency AFP.

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For the first quarter of 2017, the technological expects a revenue range of 76,000 to 78,000 million dollars. Analysts had expected on average 75.080 million dollars, according to Reuters.

The signature of the apple also estimated a gross margin between 38% and 38.5%, according to the report of the company.

After an initial rise after knowing the results, Apple shares fell 2.1% in operations after the close of regular market.

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