Apple, Facebook and Nike paid equally to men and women – Merca2.0

Apple, Facebook, Nike, Coca-Cola and 25 other major US companies joined Friday a signed commitment to the White House to promote policies within their organizations to reduce the wage gap between men and women.

the issue of achieving equity in companies is a cause that has driven on several fronts, social organizations, activists, prominent athletes and many brands have spoken, but had not established an initiative from any government.

from the White House reported this day that 29 companies were integrated. Thus, all signers commit to out out an annual analysis of all the wage gender policy and reviewing hiring practices and promotion to reduce the gap that persists in the workplace.

The list of companies that joined this day are: AT Kearney, Akamai Technologies, Anheuser-Busch, Apple, Chobani, Coca-Cola, CVS Health, Delta Air Lines, Dropbox, Dunkin ‘BrandsEY, Facebook, General Motors (GM), The Hartford, The Hershey Company, Hilton, IBM, IKEA (United States) Intel, the Libra Group, LinkedIn, MailChimp, Microsoft, Nike, Patagonia, Target, Unilever and Visa.

In the United States there are movements and social actions that promote equity. One is the #EqualPayDay commemorated worldwide and was created in 1996 (although on different dates), also representative players of the Selection of US Soccer Women fought for a contract of equal conditions to the men’s team. Other examples are given in the NBA and WNBA, where players and players have spoken out for this reason.

They have their origin in the same injustice, unequal gender pay for the same work activity. The figures are hard, according to data from the National Committee on Pay Equity (NCPE), workers come to receive 79 percent of pay received by men for exactly the same activities in a job.

therefore the initiative of the White House and, as a consequence of the Obama administration, add points to your image, as well as the more than 50 companies have already joined this initiative.

Notably that studies show that when nations and companies provide equal opportunity to women, they grow. So says a report by consultancy McKinsey Global Institute entitled “How the equality of women can add $ 12 trillion to global growth.” The study looked at 95 countries representing about 93 percent of the population

Last June were 28 other firms that are committed to this policy. Accenture, Airbnb, Amazon, American Airlines, BCG, buffer, Care.com, CEB, Cisco, Expedia, Gap, Glassdoor, GoDaddy, Jet.com, Johnson & amp; Johnson, L’Oreal USA, PepsiCo, Pinterest, Popcorn Heaven, PwC, Rebecca Minkoff, Salesforce, Slack, Spotify, Staples, and Stella McCartney.