Boeing, maker of some of the most iconic aircraft in the world in the twentieth century, celebrates its centenary this Friday as it faces multiple challenges to remain at the forefront of aerospace innovation is developing a rocket with which wants to bring man Mars
in the top of the list is its European archrival Airbus, which overtook Boeing in commercial orders in recent years and entered the US market with construction plans on US shores. “The biggest challenge for Boeing is Airbus,” says Loren Thompson, chief operating officer of the Lexington Institute. “If Boeing resists or exceeds Airbus determine the future of the company.”
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stay strong in defense, Boeing must strengthen its operations in the maintenance of military equipment, analysts say. In space travel, other main activity for a long time, Boeing faces emerging companies like SpaceX, which is very aggressive in pricing
” Technologically they are positioned, but not well positioned in terms of prices “in space travel, said Marco Caceres, Teal Group. “They’re going to have to figure out how to be cheaper, otherwise they will not be able to compete for a long time,” adds
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Boeing insists he will remain at the top. Its chief executive, Dennis Muilenburg, told USA Today in June that are making a rocket that will take man to Mars. “It is almost 50% larger than the Saturn V that took man to the moon,” he said.
The last known company is the promotional video his new plane 787-9 Dreamliner that launched these days, showing peeling off his flagship almost vertically and in five days joined 2.5 million views on YouTube.
Founded on July 15, 1916 in Seattle by William Boeing as Pacific Aero Products Co., Boeing evolved to become the largest US exporter. The company grew rapidly during and after World War I, expanding air transport, but was affected by the US government in 1934 with antitrust measures. William Boeing sold its stake in the company
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the ability of the company to survive without its founder positioned it for growth when World War II boosted demand for its bombers B-17 and B-29. Then orders the US military for the following bombarderosB-47 and B-52 prompted Boeing during the Cold War.
The growth also stimulated by a succession of popular commercial aircraft in recent decades, . especially the famous Boeing 747. But today the competitive landscape includes smaller rivals, such as Canada’s Bombardier and china’s Comac
AFP
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