as many had expected, the consequences of Brexit began already to bear fruit. And where has been the most reflected is in the price of Apple products in the United Kingdom.
The policy benefits of Apple has resulted in the rise of prices of approximately 20 percent on a large portion of their products from this Friday. This increase is due to seeking to mitigate the devaluation that is hurting the british pound after the United Kingdom’s decision to withdraw from the European Union.
"we will See more price increases and we’re going to see a contraction in the significant, real income, and then we will see how it resolves," said the strategist at Societe Generale SA with headquarters in London, Kit Juckes, in an interview for the middle ABC.is.
it should Be noted that the increase that Apple did not announced, but, without notice, as prices rose. Now, the items of Apple, as the Mac Pro, cost about 500 euros more in the Uk (10 thousand 427 mexican pesos, approximately). However, despite the announcement, these products still costing the same in the united States.
however, this did not affect only to laptops, but nearly the entire catalog of the company. "Apple suggests that the international prices of the products are based on several factors, including currency exchange rates, the laws of local import, trade practices, taxes and the cost of doing business," said Apple in a statement.
"These factors vary from one region to another and with time, such that international prices are not always comparable to the suggested prices in the united States."
Various organizations on behalf of the consumer, point out that the pound sterling has fallen 15 percent from its average in the first half of the year, before it was announced the Brexit, so that it would not be justified the rise of the 20 percent (5 percent more) that has implemented Apple.
Even at the current exchange rate of the pound to the dollar, the prices in the Uk of the Apple products are up to 22 percent more expensive than the same product in the united States, which could mean that the electronic mark is being hedged against potential devaluations of the currency uk in the future.
"We’ve had Marmitegate (rise of prices in different grocery chains)," said Mark Garnier, minister of Commerce of the United Kingdom.
"consumers will start to see the price rise and there is nothing we can do about it. This is a consequence announced to the Brexit. This point was known all over the world: Brexit could easily give rise to a fall in the value of the pound sterling. That has happened".
With information from ABC.is
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