Apple Inc reported a third consecutive quarter of sequential declines in iPhone sales, but exceeded the goals of Wall Street to their flagship product, and projected income is greater than expected in the holiday season.
Apple sold 45.51 million iPhones in the quarter that ended September 24. Photo, File: AP
Apple Inc reported a third consecutive quarter of sequential declines in iPhone sales, but exceeded the goals of Wall Street to their flagship product, and projected income is greater than expected in the holiday season.
Apple Executives said that the demand of the new iPhone 7, the greatest hope of the company to revive sales that they are losing strength, was strong despite the fact that revenue in the fourth fiscal quarter fell in China and America, its two most important markets.
The most valuable company in the world announced Tuesday that it sold 45.51 million iPhones in the quarter ended September 24, beating the average forecast of analysts of 44.80 million, according to market research firm FactSet StreetAccount.
Your income decreased 9% to 46,850 million, registering its third consecutive quarter of decline, just below Wall Street estimates.
The net profit of the company dropped to 9,010 million, or 1.67 per diluted share in the quarter, from 11,120 million dollars, or 1.96 per diluted share a year earlier. That figure surpassed the estimated average of 1.66 dollars per share.
The fate of Apple is strongly tied to the success of the iPhone, which accounts for two-thirds of its revenue. Analysts expect on average that the company sells 75.8 million cell phones in the current quarter, according to FactSet.
Apple points to services
The chief executive of Apple, Tim Cook, considered good results and said that "crown a successful fiscal year 2016" for the company.
"We are delighted with the customer response to the iPhone 7, iPhone 7 Plus and the Apple Watch Series 2 and also by the incredible momentum of our business services, whose revenues increased 24%, to mark another record," said Cook.
After an initial rise after knowing the results, Apple shares fell to 115.01 dollars in operations after hours.
"Before Apple could rely on the sales of phones, tablets and computers to boost their income and earnings on all sides. Not any more," said Neil Saunders, of the firm analysis Conlumino.
however, he cautioned that "Apple is being judged based on their incredibly high standards" and "even with this falling growth remains a company extraordinarily successful that it is far from running out of fuel".
More devices
Frank Gillett, analyst at Forrester Research, said that the results from Apple show that it is making progress to diversify in products and services when declining phone sales.
"The growth of the services shows that they are more than manufacturers of devices," said Gillett. "That is an indication of their commitment to their customers", he added.
The more consumers to use applications and services of Apple, "the less likely it is to opt for a rival," said Gillett.
The iPad sales fell 6% and the Mac computers had a decline in sales of 14%, according to data released Tuesday.
valores@eleconomista.mx
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