Tesla becomes the engine Panasonic – Hipertextual

Plan” Gigafactory “a huge factory where produce batteries for more than 500,000 lithium-ion batteries for Tesla. / Tesla Motors.

Panasonic Corp., the Japanese electronics company, has reported a favorable prognosis battery division despite the barrage of issues raised in the last month facing Tesla Motors, the Californian manufacturer of electric vehicles.

Panasonic expects the fervent demand has raised the Model 3, the first affordable car Tesla, and the ambitious opening of its huge factory rise to an increase in battery business lithium ion to 4,000 million dollars over the next three years, more than twice in the last year.

This is the main customer of the emerging business of Elon Musk, president and founder of Tesla, as they have exclusive contract to manufacture the batteries included in their vehicles and household batteries. Their collaboration is close and touch several points. Both companies work in the construction of the huge factory, which operates at 100% by renewable energy and batteries, Nevada

Kenji Tamura, the executive responsible for the automotive division of Panasonic, said the fatal accident in Florida last month will not affect the investment you made your company. 1,600 million for the “Gigafactory” to meet anticipated demand generated by the Model 3

the plan is to produce 500,000 Tesla cars a year by 2018, that would require the company to use the entire world production of batteries. Hence comes the efforts to create a huge factory of lithium batteries to supply their ambitions.

Panasonic, despite being famous for its televisions and appliances, is increasingly dependent on progress in renewable energy and storage to grow. The fierce competition from rivals in China and South Korea make smaller and smaller margins and the sustainability of its TV business, dominated by Samsung Electronics and LG.

The exclusivity of the contract will be retained through constant improvement of capacity, cost and lifespan of batteries, create Tamura. But Samsung, LG and Chinese manufacturers will soon put things more difficult when the volume of demand and reduced costs grow.

By 2025, the Japanese automaker estimates that the battery industry will grow to 29.000 million dollars, six times more than last year, due to increasingly stringent environmental regulations.